How to Best Utilize Social Media For Job Search

Thanks to the Internet, we now live in a global village. Communication and networking have become so much easier, faster, and cheaper. It’s hard to look back on the times when sending a message to our loved ones would take weeks or even months. Now, with just a click on the Enter button, our messages can be conveyed directly to the receiver.

The worldwide lockdowns brought on by the outbreak of the infamous coronavirus have restricted people all around the world from following their routines and meeting those they want to meet. Jobseekers are unable to find employment as they cannot go out and venture out in hopes of finding new jobs.

However, thanks to social media sites such as Facebook, Twitter, LinkedIn, and many others, we now live in an interconnected world.

Use Social Media for Job Search

Connect with relevant people

Ensure that you follow and connect with relevant people of your industry on social media, they can be the top heads of different organizations, hiring managers, vice presidents, or even the directors or CEOs. These connections will prove to be more fruitful as these people are the decision-makers who can refer you to job opportunities in their organizations, based on your skill sets and experience.

Follow the right companies

Do your own little research on Google and list all the top companies in your industry of interest. Then, check out their websites and you will see that they have business profiles on various social media platforms. Go to their profiles and connect with them. If they are hiring, they will definitely update it on their social media pages. Ensure that you check your feed daily so as not to miss out on an opportunity.

Update your profile

Employment-oriented online platforms such as LinkedIn have made it easier for job seekers to find employment opportunities by uploading their resumes and adding specific skills to their social media profiles.

Ensure that you add your work experiences, educational background, and skills to your profile.
While a resume is only seen by recruiters who are looking for candidates, your profile will be seen by everyone who visits it. If you complete your profile, the chances of finding employment are higher at 40%.

Ask your connections for recommendations

Skill recommendation is one thing that recruiters tend to check to ensure that the skills you mention are just not for the sake of enhancing your profile.

Ask your friends or colleagues to add skill recommendations to your social media profile, which they know you possess. This will make your profile more genuine and recruiters will not second guess your skillset.

Expand your network

Connect with as many people as possible on social media, who you know are working and belong to the same industry as you. Connect with your friends, old classmates, ex-colleagues, etc. The more your network grows, the more the chances of you connecting with your future employer.

Engage with people

Make your social presence known by sharing different posts, be it yours or sharing people’s posts. Engage in group discussions and comment, like, or share posts shared by your connections. The more you engage, the more your profile visibility grows.

Send out personalized messages

Once you follow the right people such as recruiters or HR managers, write a personalized message to them telling them that you are looking for employment and to get in touch with you should there be any openings. Add your skills and experiences to the message but ensure that it is not too lengthy.

These are some of the helpful tips to increase your chances to find your next job. As long as you follow the above-mentioned points, your chance of finding employment through social media will definitely increase.